The brief was to create an illustrated brand identity for a Tanzanian coffee company.
Focusing on the following idea audience and behaviours: Upscale market, to appeal to middle- and upper-class coffee drinkers, Organic coffee drinkers, Eco-conscious consumers, Coffee connoisseurs, and High-end gourmet coffee market.
The following designs were created:
Cylinder holders + Refill packaging
Ice cream tub
Ice cream cup
Coffee mug
Reusable Coffee cup
Cylinder holders + Refill packaging
Ice cream tub
Ice cream cup
Coffee mug
Reusable Coffee cup